Consulting – China
21Boom Creative Director Markus Horak, was invited to work as a guest director, lecturer and consultant in China. The host company was Shanghai-based media branding and design firm
3Kou Branding.
For eight weeks, Markus traveled extensively throughout the mainland, where he worked with the staff of 3Kou’s four main offices, as well as HaHa TV, Channel Young, Enjoy Young Brands, Bang Bang TV, provincial news channels and China Central Television (CCTV).
As a media design, branding and promotions specialist, Markus also led forums on platform development, creative strategy and design in Shanghai, Wuhan and Beijing and lectured at both Eastern China Normal and Shanghai Universities.
Links to a few of Markus’ blog posts on China:
Michael Jackson, Louis Vuitton and Branding in the Wild Wild East
Outmaneuvering Super Girl and the Great Firewall
Trivial Pursuit With Chairman Mao
