THE PLAYERS Championship – Recent Champions
For the 2009 THE PLAYERS Championship international on-air and online advertising campaign, 21Boom created five 30-second spots using a combination of live-action footage, still photography and animated graphics.
In this spot, four recent champions – Sergio Garcia, Adam Scott, Phil Mickelson and Tiger Woods – were featured. Throughout, we are reminded of great moments from past tournaments, reintroduced to the individual players and given a quick tour of TPC Sawgrass with its iconic 17th hole and clubhouse.